August 11, 2009
Have you StumbleUpon’d your Delicious Digg and is it worth it?
You may have no idea what heading means, and that’s probably ok if you’re in the Real Estate industry. If you’re in to SEO/SEM or are looking for an easy way to increase traffic to your website a quick Google search will lead you to all three of these sites: Stumbleupon, Delicious and Digg – but are they worthwhile for the Real Estate Community?
These three sites are considered, Social Bookmarking ...
June 3, 2009
Preliminary Marketing Report – It’s about results!
The following is my preliminary marketing report for the first half of the year. Over the next few weeks I will be interviewing brokers and their marketing specialists to use in the full report coming out later this summer.
Marketing Overview
This year our marketing goal was to completely overhaul the way we do advertising and marketing for our office. We needed a new approach on a reduced budget that would still ...
April 14, 2009
What Constitutes Good Design?
In my last segment I overviewed various marketing tools that can benefit any commercial real estate office, but this time around I became a little side tracked. Instead of continuing on the marketing subjects I outlined, I’m going to start with design, as that is what everything else I’ll have to talk about stems from. I’ve broken this down into what I see are the three aspects of design, visual, ...
April 10, 2009
Marketing Perspective – April
Over the next few months I hope to get a chance to talk more about marketing and cover the various resources available to those within the Commercial Real Estate Industry, as I truly believe it can be one of the most demanding fields to work in, especially with the current depression we find ourselves in.
Real estate has, and more than likely will, continue to be a relationship-orientated business, which leads ...